Audience Feedback on Masthead Designs

This is the feedback from my questionnaire of masthead designs. The first question 'Which masthead design would suit a music magazine best' resulted in design 1 and 5 being the favourites, which are 'Impact and Rhythm'. Both of these designs are quite plain and simple but also rememberable, this may be why they were both picked as best for a music magazine because it is important to have a bold masthead which the audience would remember and instantly recognise.

The second question on my questionnaire was 'What colour scheme on the mastheads looks the best' which again resulted in both design 1 and 5 being the most picked, however design 1 was the ultimate favourite. Design 1 has a colour scheme of black fading into red, this could have been picked the most due to it being bold and attractive but also how red and black can attract audiences of both men and women. Then design 5 was the second most favourite, and the colour scheme is grey fading into white. This again could attract audiences of both men and women, which may be why it was picked over designs 2, 3 and 4 which are all purple and pink, more designed for a women audience.

The third question was 'Which font do you prefer for the masthead'. The most chosen design for this was design 3 which is a block text, making it look individual and but also quite suited for a music magazine. The other designs chosen in the questionnaire were design 4 and 5 that both had the same amount of people pick them as being their favourite font. Design 4 is quite a common type of masthead being typical bubble writing, this will always look good on a music magazine cover as it will be bold and will stand out. Also design 5 is a plain small bubble writing which would suit many kinds of music magazine covers.

The final question was 'What colour scheme do you think best suits a magazine'. The clear favourite for this question was colour scheme 1 with all answers going towards this. The colour scheme on design 1 is black fading into red. This could have been chosen as the favourite due to red and black being colours that would attract all genders. Also the red and black could have been picked as the favourite due to red having a lot of connotations that go along with it, and people choosing this colour scheme may be choosing it due to the connotations that they associate with the colour red.